Day-by-day plan for a new puppy's first months at home

The problem

New puppy owners get conflicting advice and no clear daily routine for potty breaks, naps, crate time and meals. A list of new people, sounds and surfaces to introduce rarely makes it into the day. Most training apps are subscriptions built around video courses, which is more than many owners want for a few months of routine.

For: First-time dog owners · Families with a new puppy · Foster volunteers

Why now

APPA reports that dog ownership rose from 51% of US households in 2024 to 53% in 2025, or 71 million households, about 4 million more than a year earlier.

Demand signals

Monthly Google searches in the US, pulled 2026-09-24. These are the words people with this problem actually type.

• dog training app3,600
• puppy schedule1,600
• puppy training schedule by age590
• puppy training app390

What exists already

• Dogo ↗Training courses and potty reminders, but a subscription is required after a 7-day trial.
• Pupford ↗Free 30-day course; the full academy is $9.99/month, and the company mainly sells treats.
• Zigzag ↗Puppy programme tailored by breed and age, sold as a subscription (annual plans from $24.99 on the App Store).
• DogNote ↗Free shared family log with reminders; owners set up events themselves rather than following a plan.

MVP scope

1. Daily schedule generated from the puppy's age and wake-up time
2. Potty-break timer that stretches as the puppy grows
3. Socialization checklist: people, surfaces, sounds, handling
4. Short lessons (name, sit, recall) with progress checkboxes
5. One-tap household log for potty, meals and naps
6. Weekly summary to show a trainer or vet